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Our Story

Born from a Belief
in the Power of Love

Plasma Bolt Crate was founded in Tokyo in 2014 by a team of passionate travellers who believed that the world's greatest journeys are the ones shared with the person you love.

"We believe every couple deserves to experience the world's extraordinary beauty — that love should be witnessed against a backdrop worthy of it."

"That a honeymoon is not simply a holiday, but the first chapter of a marriage — and those first pages deserve to be written in the finest ink, in the most beautiful places on earth."

— The Plasma Bolt Crate Manifesto

City skyline romance Spa experience

From a Tokyo Rooftop to the World

In the spring of 2014, our founders — a trio of travel writers and former luxury hotel directors — gathered on a rooftop in Ginza with a simple question: why did the best romantic travel experiences remain hidden, scattered, and inaccessible to most couples?

What began as a small editorial journal covering Tokyo's finest romantic restaurants grew, through a decade of relentless curation, into the world's leading resource for luxury honeymoon and romantic travel.

Today, Plasma Bolt Crate is trusted by couples across 90 countries. Our team of 42 specialists spans 16 time zones, each deeply passionate about the art of romantic travel. Every recommendation we make is personally experienced, every resort personally inspected.


Work With Us
12,000+Honeymoons planned
90Countries served
240+Vetted properties
4.98/5Average couple rating

Our Core Values

Authenticity

We recommend only what we have personally experienced. No paid placements, no advertising distortions — only genuine, honest curation from experts who travel.

Exclusivity

Every property in our collection meets the highest standard of luxury, privacy, and romance. We maintain relationships built on trust, not transactions.

Love-Centric Design

Everything we do is filtered through a single question: will this make their love story more beautiful? If the answer is yes, we pursue it with everything we have.

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Responsible Luxury

We champion properties that protect the environments and communities they inhabit. Luxury and responsibility are not in conflict — they are inseparable.

Personal Connection

You will always speak with a real person who cares deeply about your journey. We build relationships, not transactions, with every couple we serve.

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Precision Planning

The smallest detail — the exact flowers on your table, the precise time of sunset at your villa — these are what transform a holiday into a life memory.

The People Behind Your Romance

Founder

Naomi Ashford

Co-Founder & Editor-in-Chief

Former luxury hotel director with 18 years of experience across Asia, Europe, and the Indian Ocean. Based in Tokyo.

Travel Director

Kenji Mura

Co-Founder & Travel Director

Award-winning travel writer and honeymoon specialist. Has personally inspected over 400 luxury properties worldwide.

Head of Curation

Eloise Marchand

Head of Destination Curation

Sommelier, food writer, and romantic travel specialist. Former concierge at Relais & Châteaux properties in France.

Wedding Director

Priya Sharma

Head of Wedding Services

Destination wedding planner with 15 years of experience across 40 countries. Fluent in four languages.

Trusted & Recognised Worldwide

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Best Honeymoon Platform

World Travel Awards, 2025

Editor's Choice

Condé Nast Traveller, 2024

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Luxury Travel Expert

Travel + Leisure, 2025

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Most Romantic Brand

Harper's Bazaar, 2024

Top Travel Service

The Times, 2025

Vogue Condé Nast Harper's Bazaar Travel + Leisure Tatler The Times

Become Part of the Plasma Bolt Crate Family